Google Adsense is an ad network open to almost every blogger. Yet, it seems not many bloggers manage to achieve the income potential this network can create for them. Here are three simple changes I made that helped me increase my Adsense income:
Adsense for Feeds
Including Adsense to your feeds allows you to make money by delivering targeted ads to your RSS feed subscribers as well as to some of your email subscribers. To set up the feed ads, log in to your Adsense account, under Adsense set up click on Get Ads. Then Click on Adsense for Feed and follow the easy instructions there.
Ad Position/Location
Location, Location, Location! As with any other ad network, the higher you place Adsense units on your page the more page views the unit will get and the more income it will help you generate. Previously I had my adsense units placed well below the fold. I have since given my units premium placement and moved them up. After doing so I noticed an increase in my Google Adsense income.
Ad Unit Size
Size Matters! The bigger the unit the better with Adsense. I notice a distinct increase in my Adsense income once I made a 300×250 unit the top Adsense unit on my blog. While this size unit has worked well for me, I also think it’s important to mix size units and sizes. Exposing your readers to blocks of advertising that are the same size can be overwhelming and put them off. Break off the ad units by mixing up size and types. On my website right now I display squares, skyscrapers and leader boards large and small.
Maximizing Adsense on your blog is a trial and error process. When you implement a change make sure to give it at least a two weeks trial period. To better measure results make sure to name the channel of your units so you can easily identify the outcome of the changes you are making. Through trial and error I have managed to average over $3 eCPM over the last ten months. I hope some of these tips help you increase your results as well.
Mercedes Levy helps others live well on less by sharing her money saving tips and deals daily on her blog Common Sense with Money. She’s also a believer of working smarter not harder and making the most of what you already have.
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Thank you ladies for all that you are doing! I wish I could meet ALL of you at Blissdom! You all need to give yourselves a pat on the back for coming up with this idea to create a savvyblogging community!
Jolyn
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Budgets are the New Black Reply:
January 22nd, 2010 at 9:14 am
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Mercedes Levy Reply:
January 22nd, 2010 at 10:53 pm
Mercedes
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Mercedes Levy Reply:
January 22nd, 2010 at 10:54 pm
Mercedes
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I’d love an explanation of CPM (blah, blah, blah) put into some plain my-brain-is-fried-because-I-lost-braincells-while-pregnant & I-stay-home-with-a-three-year-old-all-day terminology.
I just LOVE this blog!
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Mommy Snacks Reply:
January 22nd, 2010 at 2:53 pm
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Mercedes Levy Reply:
January 22nd, 2010 at 10:53 pm
Mercedes
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I’m no expert by any means, but your problem could be that you’re using a TCBOTB design. They have copyrights on most of their templates that do not allow monetizing.
Have you tried to access it from the ‘monetize’ tab from your blogger layout?
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I’ve also added it to my RSS feed, I hope I did all of that right.
I had only generated $30 in the past year………that’s why I KNEW something was not right!
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I had Google Adsense up on my blog for about a day before Bikini Lady showed up. I’m not sure what Bikini Lady has to do with saving money, but nevertheless, there she was.
Any tips on removing her? I’m a little nervous to try again lest she pop back up.
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Mommy Snacks Reply:
July 12th, 2010 at 8:51 pm
http://savvyblogging.net/google-adsense-how-to-block-specific-sites/
I’ve heard that Bikini Lady is very persistent though. Seriously, MSM couldn’t get rid of her!
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Kaley @ Cha-Ching on a Shoestring Reply:
July 12th, 2010 at 9:36 pm
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